AFL UTM Tracker Documentation

  1. Home
  2. Docs
  3. AFL UTM Tracker Documentation
  4. Getting Started
  5. AFL UTM Tracker Features

AFL UTM Tracker Features

Basic Features

  • Captures user’s first visit date and landing page.
  • Captures the visitor’s website referrer traffic.
  • Captures UTM parameters (utm_source, utm_medium, utm_campaign, utm_term, utm_content).
  • Captures First & Last Touch UTM campaign URLs and visited date.
  • Captures user’s Google Analytics client id (_ga).
  • Captures Google Click Identifier (gclid).
  • Captures Facebook Click Identifier (fbclid).
  • Capture Microsoft / Bing Click Identifier (msclkid).
  • Captures Click Identifier last visited date and time.
  • Calculates Conversion Lag (time for user to convert)
  • Change cookie expiry length settings.
  • Set cookie domain for cross-subdomain tracking.
  • Supports GDPR cookie consent banner plugins.
  • Push UTM parameters to Google Tag Manager data layer.

WordPress User Features

  • Conversion attribution report for user registration.
  • View conversion attribution summary in the Reports page.
  • View full conversion attribution report in the User Report page.
  • Support cross-device attribution syncing for logged-in users.
  • View real-time attribution for logged-in users even when user has not converted.
  • Supports WordPress Multisite.

WooCommerce Features

  • Works in the background automatically. No setup required.
  • View conversion attribution summary in the Orders page.
  • View full conversion attribution report in the single Order page.
  • Set cookie expiry so a new session can begin after a new order has been placed.
  • Add conversion attribution report into WooCommerce Email templates.
  • Works with WooCommerce Zapier Order event.
  • Use third-party Order export plugin to export attribution values.

Gravity Forms Features

  • Enables for all forms automatically. No hidden fields required in basic setup.
  • View conversion attribution summary in the Entries page.
  • View full conversion attribution report in the single Entry page.
  • Set conversion type (lead or order), cookie expiry time or disable conversion attribution for a form.
  • Add conversion attribution report into Gravity Forms Notification Emails.
  • Map conversion attribution fields with Gravity Forms Add-ons like Zapier.
  • Easily export conversion attribution fields into CSV.

Fluent Forms Features

  • Easily enable our add-on for each form. No hidden fields required in basic setup.
  • View full conversion attribution report in the single Entry page.
  • Set conversion type (lead or order), cookie expiry time for a form.
  • Add conversion attribution report into Fluent Forms Notification Emails.
  • Map conversion attribution fields with Fluent Forms Add-ons like Zapier.
  • Easily export conversion attribution fields into CSV.
  • Works with multi-step form but does not display conversion attribution for Partial Entries.

Easy Digital Download Features

  • Works in the background automatically. No setup required.
  • View conversion attribution summary in the Payments page.
  • View the full conversion attribution report in the single Payment page.
  • Add conversion attribution report into the New Sale Notification.
  • Export attribution data through the EDD Export Reports.

Contact Form 7 (CF7) Features

  • Enables for all forms automatically. No hidden fields required in basic setup.
  • Set conversion type (lead or order), cookie expiry time or disable conversion attribution for a form.
  • Add conversion attribution report into e-mail notification.
  • Integrates with the Flamingo plugin to store report.

Ninja Forms Features

  • Enables for all forms automatically. No hidden fields required in basic setup.
  • Set conversion type (lead or order), cookie expiry time or disable conversion attribution for a form.
  • Add conversion attribution report into Ninja Forms Notification Emails.
  • Export conversion attribution data into CSV through Ninja Forms Legacy Submission.

Other Form Builders

  • Use our Javascript Merge Tag feature to populate UTM parameters into the form hidden fields.
  • Use our custom Javascript to populate UTM parameters into form embedded by Javascript, iframe or raw HTML.